Festival-goers take selfies in front of the Barbie activation booth (Photo by VALERIE MACON / AFP via Getty Images)

Japanese singer-songwriter-musician Fujii Kaze poses during the 2026 Coachella Valley Music and Arts Festival in Indio, California on April 11, 2026. (Photo by VALERIE MACON / AFP via Getty Images)

Festival-goers experience the Barbie activation booth during the 2026 Coachella Valley Music and Arts Festival in Indio, California on April 11, 2026. (Photo by VALERIE MACON / AFP via Getty Images)

Festival-goers experience the Barbie activation booth during the 2026 Coachella Valley Music and Arts Festival in Indio, California on April 11, 2026. (Photo by VALERIE MACON / AFP via Getty Images)

Japanese singer-songwriter-musician Fujii Kaze poses during the 2026 Coachella Valley Music and Arts Festival in Indio, California on April 11, 2026. (Photo by VALERIE MACON / AFP via Getty Images)

Fans show their Justin Bieber sweaters during the 2026 Coachella Valley Music and Arts Festival in Indio, California on April 11, 2026. (Photo by VALERIE MACON / AFP via Getty Images)

Festival-goers experience the Barbie activation booth during the 2026 Coachella Valley Music and Arts Festival in Indio, California on April 11, 2026. (Photo by VALERIE MACON / AFP via Getty Images)

An employee shows a Justin Bieber shirt to a fan during during the 2026 Coachella Valley Music and Arts Festival in Indio, California on April 11, 2026. (Photo by VALERIE MACON / AFP via Getty Images)